With a start-of-production scheduled for October this year, the five-year deal will equip the IM LS9, IM Motors' new six-seat, full-size SUV. Vehicles will feature FORVIA’s Zen Massage system, branded in the IM LS9 as the “4D massage seat,” available either in the driver's seat position, the second-row right position, or in both positions. 

A groundbreaking approach to relaxation

Unveiled at Auto Shanghai in April this year, FORVIA’s Zen Massage system offers a superior level of comfort, strength, and versatility, providing an unparalleled in-car massage experience. Designed to deliver an intense sensation, this motorized massage provides a dynamic experience that mimics the relaxation benefits of high-end home massage chairs. It transforms your car into a versatile third living space for working, socializing, and relaxing.

More powerful than any other massage system available on the automotive market, the Zen Massage system can deliver a wide range of massage techniques, including kneading, rubbing, tapping, and grasping. With low sound output and no metal tapping or whistling noise, it provides a peaceful and comfortable massage environment. It offers a new level of comfort and relaxation tailored to the Chinese market, where luxury home massage chairs are highly popular. 

Stéphane Noël, Executive Vice President FORVIA Seating, said: "It is with great pride that we sign this deal with IM Motors. The Zen Massage system is the result of the work of our Chinese teams, whose in-depth knowledge of the market and user preferences has enabled its development. Enhancing our range of massage solutions with innovative technology, this new product is also perfectly aligned with the latest consumer preferences worldwide. FORVIA's expertise in automotive seating has allowed us to go one step further in terms of relaxation and comfort without, of course, compromising on safety. This contract marks the first time our mechanical massage solution will be available in a production vehicle, and we fully believe it will offer a totally new experience to IM's customers and their passengers."

Liu Tao, Co-CEO of IM Motors, commented:"The 4D massage seat offers the strongest mechanical massage available on the automotive market, fully meeting car seat standards, including seat comfort and regulations. Like home massage chairs, it offers the immersive and totally relaxing experience that our customers desire, and all in a compact and flexible design that fits perfectly into our architecture."